What Is North?
North is an OKR and strategy management platform that helps companies turn high-level plans into measurable business outcomes. Teams can define company, team, and individual goals, connect them to initiatives, and track progress through check-ins and status updates. Goal timelines, parent–child goal alignment, in-context conversations, and presentation mode make it easier to communicate strategy and keep everyone aligned. North also provides templates, guides, and resources to plan and run effective OKR cycles. With an API for integrating goal data into other systems, it is well-suited for data-driven organizations that want to make strategic execution more transparent and outcome-focused.
Quick Snapshot
North unifies strategy, OKRs, and initiatives in one simple workspace so teams can clearly see priorities, connect projects to outcomes, and track measurable progress. It helps organizations move from busywork to impactful, data-driven execution.
- Works on
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- Web
- API
- Pricing Model
- Freemium
Starting at $5/user/month — North offers a free plan with limited goals, initiatives, users, and storage, plus paid Basic and Business plans starting at $5 and $10 per user per month billed annually. Higher tiers raise limits and add advanced integrations, project management, custom fields, and enhanced support. - Fits on
- Affiliate Program
- We could not identify an affiliate program.
- API Availability
- North has an API available.
- Key Features
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- Unify strategy, OKRs, and initiatives in one place
- Align teams with clear, measurable goal structures
- Track progress with timelines, check-ins, and metrics
- Audience
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- product teams
- startup founders
- scaleups
- executive leadership
- OKR champions
- remote teams
- operations managers
Screenshot
Key Features of North
OKR management
Create and manage company, team, and individual OKRs in a single workspace, aligning goals across the organization.
Goal alignment
Use parent–child goal structures to show how individual and team objectives support higher-level strategic goals.
Initiatives linking
Connect initiatives and projects directly to goals so teams can see which work streams are driving specific outcomes.
Progress tracking
Monitor progress with check-ins, status updates, and goal timelines to keep performance visible and up to date.
Collaboration & conversations
Hold in-context conversations around goals and initiatives to clarify priorities and reduce fragmented communication.
Presentation mode
Present strategy, goals, and progress in a focused, visual format for leadership reviews and team meetings.
Templates & guides
Access templates, guides, and resources to help teams design better OKRs and run consistent OKR cycles.
API integration
Use the API to integrate goal and performance data into other systems and reporting workflows.
Use Cases for North
Company-wide OKR alignment
Set company, team, and individual goals in one workspace and align them through parent–child relationships so everyone can see how their work contributes to top-level outcomes.
Strategy communication
Use timelines, in-context conversations, and presentation mode to clearly communicate strategy, priorities, and progress to stakeholders across the organization.
Initiative and project tracking
Link initiatives and projects directly to OKRs, making it easier to focus on the work that actually moves key metrics and de-prioritize low-impact tasks.
OKR cycle management
Leverage templates, guides, and resources to plan and run effective OKR cycles, standardizing how teams set, review, and close out their goals.
Data-driven performance reporting
Integrate goal data with other systems via the API to create consistent, data-driven views of performance for leadership and operations teams.
Frequently Asked Questions
What is North used for?
North is used to manage OKRs, strategy, and initiatives in one place so organizations can align goals, connect them to projects, and track measurable progress.
Who should use North for OKRs and strategy?
North is designed for product teams, startup founders, scaleups, executive leaders, OKR champions, remote teams, and operations managers who want structured, data-driven strategy execution.
Does North offer a free plan?
Yes, North offers a free plan with limited goals, initiatives, users, and storage, suitable for smaller teams or trying out the platform.
How much does North cost?
Paid plans start at $5 per user per month for the Basic tier and $10 per user per month for the Business tier, billed annually, with higher limits and additional features at each level.
Can I integrate North with other tools?
Yes, North provides an API that allows you to integrate goal and performance data into other systems and reporting workflows.
How does North help with goal alignment?
North supports parent–child goal structures and linking initiatives to OKRs so teams can clearly see how their objectives and projects support company-level strategy.
Is North suitable for remote teams?
Yes, North’s shared workspace, in-context conversations, and clear progress tracking make it well-suited for remote and distributed teams.
North · Our Verdict
North stands out for giving teams a single, outcome-focused workspace instead of scattered spreadsheets and slide decks. Its emphasis on aligning goals with initiatives and metrics makes it especially useful for product-led and data-driven organizations that want more disciplined strategy execution.