The practical takeaway
When evaluating AI companies, tools, or market trends, do not stop at product momentum. Look one layer down at who pays for the compute, how exposed they are to infrastructure costs, and whether growth depends on very expensive promises.
The hidden cost of AI is not hidden because nobody can find it. It is hidden because “more data centers” sounds exciting, while “long-term financial obligations” sounds like a spreadsheet. In this market, the spreadsheet is starting to matter.
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